animated PC storyboard

storyboard 1

movie brand mood board 2

mood board 2

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movie brand moodboard 1

    movie brand

+ this is classic style of film noir i found all typefaces have shadow and san serif in this era. i like the poster right side on the bottom. Bold typeface with black colour stand out the the title more.

getup&go footage

get up & go  footage

https://vimeo.com/65053498

static PC final logo develop

development logo

final logo

GUG storyboard

get up & go

storyboard process 2

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GUG storyboard sketch

get up & go
storyboard process

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logo idea

gun & bullet image inspiration

GUN & BULLET
LOGO SKETCH 1

GUN & BULLET
LOGO SKETCH 2

GUN & BULLET
LOGO SKETCH 3

+ logos

I mainly tried to focus on the simplicity of the design and not to over complicate, by integrating the slim long characteristics of the font I used to that as an inspiration for the object. The hardest part I had with the logo design was implementation of the object within the text, the first design I came up with had a problem with the logo creating a third row and breaking the sturdiness of the design.

film inspiration

house of leaves intro
http://www.youtube.com/watch?v=Gyug0q9eyqw

+ film sequence research

Firstly I was interested in typeface title sequences, the most interesting part of the animation was the transformation of image into typeface image. The animator did a really good job in choosing the soundtrack and the background texture, which allows the audience to clearly tell what kind of genre he was aiming for. The only minor problem I had with the animation was the sync between the soundtrack and the animation itself.